The problems we have to address in the developed world are very different from those we have to address in the emerging world. The developed world is about efficiencies to reduce the costs. The emerging world is about access to the services for the population. During the talks it became clear that it's not the same innovation that is required to save people's lives depending on where you live. The realities of the emerging world are just very different than ours. As a vendor of solutions in the health space, insight based solutions design is essential for success.
Eric Schmidt's MWC keynote on YouTube ). It puts things in perspective as far as how far along the mobile revolution really is. Lots of people during the conference, including Eric Schmidt, called for cheap smartphones. The word on the street is we're about 18months away from a $120 smartphone. Carriers in emerging markets are calling for $70 smartphones in order to gain serious penetration. Huge challenges remain for accessibility, and one huge opportunity.