March 5, 2012

The Rumor has it… Mobile World Congress

It’s mind boggling sometimes what you hear at a conference. At MWC this year it’s two companies that are clearly the top players: Huawei and Ericsson. Each has palatial installations and pavilions for themselves in addition to booths scattered around the conference.

To tell you the truth, I have no idea if the numbers I heard are true - but based on what I saw it’s not far off the mark. Huawei’s presence at the show this year has been said to be an investment of $25m and that is just for one conference!! To speak to the experience they want to give their VIP – they rented over 150 Mercedes for the week for their VIPs, where the VIP is assigned to a car with a chauffeur and an admin. This is high class customer wooing!

There are two players in the infrastructure; they are Ericsson and Huawei. It’s clear from the show. It’s also clear that Huawei has huge ambitions. Their latest foray into the mobile device category is nothing less than amazing. The Huawei Ascend D is a great device with aesthetic appeal and hardware that rivals the best out there. They are coming from behind and they are coming fast!


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