July 25, 2011

Managing the mobile devices in the enterprise

This is not a new challenge. It now has a name Mobile Device Management (MDM). Mobile devices have been in the enterprise forever. The new problem is now how to manage consumer or personal devices in the enterprise.  This article from zdnet talks about managing ipads in enterprise networks.

It goes on to make a pitch for telcos being very well positioned to address this business challenge.  Then the author brings up the magic quadrant and several companies would have more mature offering:

'Companies in Gartner's magic quadrant included AirWatch, Good Technology, MobileIron and Sybase. Up-and-coming vendors include BoxTone, security vendors McAfee and Symantec, and Zenprise.'


My opinion is there is a company missing from that list, and it's RIM. They have the software and the offering to manage mobile devices like no one else. I have mentioned this before in a previous post RIM has more opportunities than devices. There was a analyst last week calling for RIM to split it's handset business from its enterprise software. The later business could be addressing a market 6x bigger than it's addressing right now. 


The world according to Fred: This is at the very least a billion dollar market, this is meaningful enough for a company the size of RIM. RIM has the carrier relationships, they could actually sell this to carriers and help them mature faster and compete with the other players selling straight to the enterprise. 

2 comments:

Louis said...

I totally agree with you. These mobile devices have been in the enterprise for a while now. I can't imagine how the business runs with these devices.

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John said...

One way to communicate in a business are mobile devices. They help you reach your client or customers without any problems. We'll probably have a hard time dealing with transactions without this communication tool.

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